Pledge to Shareholders

1. Target share price of KRW 360K by ’25 through SM 3.0

Realize unrivalled no. 1 in the K-Pop industry through SM 3.0
Perform “Full Corporate Responsibility” by linking 50%+ of executives’ compensation with SM 3.0 target share price achievement

2. Advanced capital allocation & sharehoder return policies considering optimal capital structure & required shareholder return

Statement on HYBE Chairman Si-hyuk Bang’s CNN Interview SM Entertainment Announces Expanded Shareholder Return Plan SM Entertainment Issues Statement Regarding HYBE’s Attempt to Interfere with SM’s KRW 63.5 billion Share Buyback and Retirement SM Entertainment’s counsel at a court hearing today (22nd) with respect to the request for an injunction against the proposed issuance of new stocks and convertible bonds SM announces 2023 AGM Agenda and Board Nominees, Express Commitment to Enhancing Corporate Governance and Shareholder Value SM Announces Significance of Strategic Partnership with Kakao, Looks to Create Mutually Beneficial Synergies and Virtuous Cycle, Plans to Leverage Kakao’s Platform to Push the Envelope in Delivering Fan-oriented IP Content SM Entertainment Announces SM 3.0 IP Monetization Strategy, To reach sales of KRW 1.2 trillion and an operating margin of 35% in 2025, “We will become the unrivaled leader in K-pop across all relevant industries” SM Reports Surprise Earnings with 70% Increase in 4Q YoY Operating Profit SM’s Position on HYBE’s Official Statement Statement from SM Entertainment’s Co-CEOs and Management Team (25 senior executives above the Head of each Center) on the Largest Shareholder’s Injunction and the Rumored Acquisition by HYBE